Earlier this year JC Penny announced that it had chosen popular Television personality, Ellen DeGeneres, as their new spokesperson.
What should have been a benign choice, she has a very family friendly image, has somehow managed to spark outrage. One Million Moms, a group of self described Christian conservatives, has protested this decision.
Fortunately, in a show of solidarity with Ellen, JC Penny decided not to give into pressure and continue with their plans to use her as their spokesperson.
One Million Moms is now threatening JC Penny with a boycott.
A representative of the group has issued the following statement.
By jumping on the pro-gay bandwagon, JC Penney is attempting to gain a new target market and in the process will lose customers with traditional values that have been faithful to them over all these years.
Ellen responded to the statement with a her own special brand of humor. (A Video of the response is featured below)
This organization doesn’t think that I should be the spokesperson because I’m gay. For those of you are just tuning in for the first time, it’s true. I’m gay. I hope you were sitting down.
Being gay or pro-gay isn’t a bandwagon. You don’t get a free ride anywhere. There’s no music. Occasionally, we’ll sing ‘We Are Family,’ but that’s about it.